What’s the Best iPhone to Buy or Avoid Right Now? (2026) | WIRED
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The first folding iPhone Duo is here, alongside the 18 Pro and 18 Pro Max, but they’re not your only options. We have all the details on Apple’s smartphone lineup to help you find the right model.
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Wired iPhone Buying Guide
Wired is a technology and culture publication that covers consumer electronics, science, business, and digital trends. This page is a buying guide focused on helping readers choose the right iPhone model for their needs and budget.
Wired buying guides typically compare current models side by side, highlight key differences in performance and camera quality, and give a clear recommendation for different types of buyers. The site is known for thorough hands-on testing and straightforward verdicts rather than spec-sheet summaries. Wired has covered Apple products extensively since the early days of the iPhone lineup.
Visitors by Country
| Country | Users % |
|---|---|
| united states | 67.73% |
| united kingdom | 4.46% |
| canada | 3.69% |
| india | 2.16% |
| australia | 1.81% |
Estimated Revenue
| Property | Value |
|---|---|
| Daily revenue | $3,114.84 |
| Monthly revenue | $93,445.20 |
| Yearly revenue | $1,136,916.60 |
Site Traffic Statistics
| Property | Value |
|---|---|
| Monthly visits | 12.9M |
| Monthly visits change | -6.97% |
| Daily visitors | 426.2K |
| Daily visitors change | -5.7% |
| Pages per visit | 1.61 |
| Pages per visit change | -4.49% |
| Visit duration | 00:59 |
| Visit duration change | -23.9% |
| Bounce rate | 64.05% |
| Bounce rate change | -0.64% |
| Desktop traffic | 36.71% |
| Mobile traffic | 63.29% |
Whois Data
| Property | Value |
|---|---|
| Registrar | CSC Corporate Domains, Inc. |
| Name servers |
ns-1116.awsdns-11.org ns-1935.awsdns-49.co.uk ns-28.awsdns-03.com ns-836.awsdns-40.net |
| Creation date | 1992-11-20 00:00:00 |
| Expire date | 2027-11-19 00:00:00 |